Flamond is the world's first modular jewelry brand, redefining how we wear and connect with fine jewelry. My role alongside Monochrome Studio, focused on building the brand from the ground up and launching it into the U.S. and global markets. I developed strategic campaigns tailored to different audiences, ensuring Flamond’s unique approach resonated across cultures and styles. From overseeing the production of creative shoots to crafting lifestyle imagery that made diamonds feel fresh and approachable, my work helped position Flamond as a modern, must-have brand. With a bold message and innovative design, we made one thing clear: diamonds are cool again
My Role: Creative Brand Director & Visionary
Techniques: Art direction, Immersive Storytelling, Production Management, Graphic Design, Creative Brand & Marketing Stratergy